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Create Your First Event

How to enter in events:

Welcome to the Zeitcaster community! Now that you’ve joined us, get ready to share your own resources to the Berkshires and beyond. 

The first step is to enter your events onto the platform. Follow these simple steps to promote awareness, increase audience size and generate community interest in what you have to offer. 


Enter in the basic information-

  1. Open your account home page, as well as a new window that has your event posted.
  2. Go to the drop down menu on your homepage and choose “ Add Event”. 
  3. Define your event. Enter the title of your event into Title Case for proper formatting. Copy and paste the formatted event title into the box labeled “Event Name”. 
  4. Go to the other open window that has your event posing and copy the URL. Go back to your account home page and paste the URL into the second box labeled Event URL.
  5. Next, go to the third box that is labeled “ Event Category”. This is a drop down menu, so choose the category that best defines what kind of event you are advertising. 

Venue Information-

Enter the name of your venue.


Event details-

  1. The first thing you will see is a box where you can upload images of your event. As the saying goes, a picture is worth a thousand words, so don’t skip this step if possible.  Choose a clear image that represents your event and download it as a jpg or png file, not to exceed 10 MB. 
  2. Click on the box to bring up the downloads and type your file name in the search box. Once you see your file name appear on the left hand side of the box, click on it and your image will be uploaded onto the platform. 
  3. Center the image. You can click and drag your image to fit in within the image box to maximize the visual effect you are seeking.
  4. Describe what the event is. Be clear and engaging with all of the key details. 

Date and Time- 

For a single occurrence event-

  1. Click on the box labeled “Date” and use the embedded calendar to choose the date of your event. 
  2. Next to this box are two boxes for the times of the event.  Choose your start and end times. 
  3. Below the Date box is a box labeled “ Frequency”. Since this is a single occurrence event, you will choose the option labeled “ Once”. 

For an event with multiple dates and the same time-

  1. Click on the box labeled “ Date” and use the embedded calendar to choose the date of your event. 
  2. Next to this box are two boxes for the times of the event.  Choose your start and end times. 
  3. Below the Date box is a box labeled “ Frequency”.  Since you have already entered the date of your event,  this box will now be customized to help you organize multiple dates. 

For example, if the date of the event is 05/08/2025 which is a Thursday, the Frequency box will offer you the following options:

  • Daily
  • Weekly on Thursday
  • Monthly on the 8th
  • Monthly on the 2nd Thursday
  • Yearly on May 8th
  • Custom

If the event begins on May 8th and ends on May 9th, you will choose “Daily”. You will then see a new box appear labeled “ Ending.” This is where you would enter 05/09/2025. 


If your event begins on May 8th and ends on May 11th, for example, and is happening at the same time each day, you will choose “ Custom.” This will allow you to choose the specific days your event is happening on. Again, you will have the ability to let your audience know when the end date is. 


You will also have the ability to choose an exception. If your event skips an occurrence, you can click on the box labeled “ Add Exception” and put in the date that your event is not happening. 



For an event with multiple dates and different times-

  1. Click on the box labeled “ Date” and use the embedded calendar to choose the date of your event. 
  2. Next to this box are two boxes for the times of the event.  Choose your start and end times. 
  3. Click on the box labeled “ Add Date/Time” and repeat the process. 

Price and Age-

  1. Click on the box labeled “Price” and choose from the following options:
  • Free
  • $ (Under $25)
  • $$ ($25-$75)
  • $$$ ( Over $75)

  1. If there is a different site that explains the pricing of your event, or where the reader needs to go to purchase tickets, include the URL in the box below “ Price” labeled “ Ticket URL”.
  2. If there are pricing exceptions or any relevant information you want to include as it pertains to the pricing of your event, you can add narrative text in the box labeled “ Additional pricing information”. 
  3. Define your target audience by age. Choose from the following options:
  • All ages
  • Baby 0-1
  • Toddler 2-4
  • Child 5-9
  • Preteen 10-12
  • Teen 13-17
  • Adult 18+
  • Seniors

You may choose as many age groups that apply to your event


When you have completed these steps, click the “ Publish” button at the bottom of the page and your event will be posted.

What if I made a mistake after posting my event?

Don’t worry. Mistakes happen! Simply go to your edited event and you will see at the top right hand of the page a button labeled “ Edit”. 

  1. Click “ Edit” and it will open up your event’s information that you just edited. 
  2. Find your error and make the necessary corrections.
  3. At the very bottom of the page you will see “ Editor’s tools”. Click the “recertify based on this edit” button and then hit “ Publish again.